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About Oriflame

Oriflame Company Overview

Oriflame is a cosmetics company that sells high-quality natural skincare products, cosmetics, makeup and perfumes through an independent sales force, outside the traditional retail environment. Direct sales allows customers to get advice and inspiration from people they know and trust. Buying direct is reliable and very convenient.

Being an Oriflame Sales Consultant means unlimited income and career opportunities, personal development and a sense of belonging to a friendly global community.

Oriflame is a company characterised by a can-do spirit, a decentralised management and a young and entrepreneurial atmosphere.

Oriflame is today one of the world's fastest-growing cosmetics companies. Oriflame has sales operations in 61 countries and market leadership in over 30 countries. A sales force of 3.3 million independent Sales Consultants marketing a complete range of high quality skincare, fragrances and cosmetics.

Although the company has grown and is still growing rapidly, it has never lost sight of its original business concept - Natural Swedish Cosmetics from friend to friend.



Oriflame has:
  • 1.1 billion Euros in annual sales
  • 3.3 million Sales Consultant
  • 7000 employees
  • over 900 products
  • Over 100 million catalogues in 35 languages (2006)

Our mission – to fulfil dreams. We want to be the vehicle for our customers, consultants and employees to fulfil their dreams and lead a richer and more meaningful life. We offer a way to look great and have fun by using our Natural Swedish Cosmetics and make it possible for dedicated people to realise their career dreams.

Our vision – to be the number 1 Beauty Company selling direct. Our vision is a statement of our ultimate corporate goal. We are convinced that our unique business opportunity and unique beauty offer, together with dedicated staff, management, independent consultants and a strong corporate culture will eventually lead us to this position.

Oriflame offers some 550 excellent products at any given time, with around 180 new ones being launched every year. This means that everyone will always find something interesting! Oriflame has one of the world's widest product ranges based on natural ingredients, none of which are tested on animals. Our products are developed using state-of-the-art technology at the Oriflame Global Technical Centre in Dublin, Ireland. As an added incentive, Oriflame provides a money-back guarantee on all of its products.

Global presence celebrating our 40th anniversary 2007, Oriflame is one of the major direct selling cosmetics companies in the world. The company is present today in more than 60 markets, ensuring a unique base of knowledge and experience.

Fun, easy and rewarding, people appreciate the advantages of direct sales: Oriflame now has more than 2.3 million Sales Consultants. Take this opportunity to enjoy our unique products, meet new people and earn money!

Learn more > How to make Money with Oriflame
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